Friday, March 25, 2016

Amazon Whisperer


Currently, my revenue drivers are my job, any grants I may receive, and my parents. For me, being a college student is my number one priority and school is always going to come first. Having a job is helpful, especially because it allows you to have extra money you could count on.

The next thing I am going to offer customers are pet accessories. Anything from pet collars, pet friendship collars, leashes, hairbrushes to animal carriers and full playpens. Everything would have the option to be personalized or customers could pick from the models that the company would offer.

Offering a variety of pet accessories will enhance my existing product because customers would have the option to personalize their own accessories. This would make it special and tailored to the customer’s own unique needs and likes. I believe it would foster customer loyalty to the brand of good being offered. It would also improve the customer’s experience with the company as whole. This would be because they would not have to go anywhere else looking for pet accessories. Everything would be conveniently located within the same company and would hold to the same standards as the main product produced; an implanted GPS tracking device placed under the pet’s skin with a flashing collar and instructions for mobile app.

This product is described as “Best Friendship Collar & Matching bracelet for the Owner by SariLeash.” This model shown in the picture is size small about 13 inches for smaller pets. It is blessed by Lama Buddha for Health & Happiness of Wearer. It is made from reclaimed Sari fabric, believe to posses positive energy.

There were no comments for this particular product. Things I do not like about this product are that it is bulky, it looks a little guy-ish, and you cannot personalize it. Things I like about this product are that it looks durable; it looks like you could wash it, and it serves the products purpose.

The changes I would make to this product would be the fabric and the way it is designed. I would make it more colorful with more options and ways to customize it. I would make two different categories, women and men. Women tend to have smaller wrist, so the design would be less bulky. For men, I would keep the fabric in the picture with the option to personalize the color scheme. I would like to keep the durable and how you are able to wash it. I would also like to include little bow ties or butterflies that could be placed to decorate it. For an additional price, I would also offer a matching leash.

This product would be a good addition to my current product because it shows the bond between pet and their owners. It lets customers know we care about that bond are happy to see them expressed that through care and prevention as well as gestures and accessories.

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